Marknadsföring

Linda Anne Barkas, Yvonne Dixon-Todd

Bruce Money, John Graham DO NOT USE, John Graham, Mary Gilly, Philip Cateora

Dwayne Gremler, Mary Jo Bitner, Valarie Zeithaml

David Jobber, Fiona Ellis-Chadwick

David Mothersbaugh, Delbert Hawkins, Roger Best, Susan Bardi Kleiser

Alan Zimmerman, Jim Blythe, Nektarios Tzempelikos

Bonita M. Kolb

Dr Andrew Corcoran

Chad D. McEvoy, Patrick Walsh, Stephen McKelvey, Windy Dees

Dominika Maison

John J. Shaw, Michael A. Merz, Sak Onkvisit

Kamilla Jones

Jishnu Bhattacharyya

Douglas Brownlie

Eleonora Cattaneo

Michael Beverland, Pinar Cankurtaran

Helen Millward

Robert L. Phillips

Barry Reece, Gerald Manning, Michael Ahearne

John Bateson, K. Hoffman

Amy Newman

Alexandra Kenyon, Isobel Doole, Robin Lowe

Anders Parment, Gary Armstrong, Philip Kotler

Deborah A. Silverman, Ronald D. Smith

Frank-Martin Belz, Ken Peattie, Naz Onel

Helen McGrath, Louise Canning, Ross Brennan

David Jobber, Geoffrey Lancaster, Kenneth Le Meunier-FitzHugh

Claudiu V. Dimofte

Ediz Edip Akçay

Gudrun Roose, Joeri Van Den Bergh, Maggie Geuens, Patrick De Pelsmacker

Carol Traver, Kenneth Laudon

Catrin Cousins, Jo Wiltshire

Kent Le

Dave Chaffey, Hugh Wilson, Malcolm McDonald

Mo Willan

Mark Anthony Camilleri

Ana Bogdanovic, Svend Hollensen

Corinna Budnarowska, Dr Ruth Marciniak, Susan Dillon

Robert V. Kozinets

Gavin Jack, James Fitchett, Mark Tadajewski, Matthew Higgins, Michael Saren, Ming Lim, Nick Ellis

Tracy L. Tuten

David Beirman

Chin Tiong Tan, Kevin Lane Keller, Philip Kotler, Siew-Meng Leong, Swee Hoon Ang

Mark Green, Warren Keegan

Jose M. Vidal-Sanz, Mercedes Esteban-Bravo

Jane Martin, Jim Blythe

David J. Shonk, James F. Weiner

Dan Nunan, David Birks, Naresh Malhotra

Barry Berman, Joel Evans, Patrali Chatterjee

Craig J. Thompson